Like most social network users, TikTok users (TikTokers or does that sound too much like a clock?) look to build a following. At its heart, TikTok is still the app for teens and tweens to swap 15-second videos, although perhaps the term “muser” is no longer as appropriate as it once was.
The new app featured a new interface but retained the features of both the original TikTok and Musical.ly. Indeed, according to Sensor Tower’s app download statistics, TikTok was the Apple App Store’s #1 non-gaming app download in Q1 2018, and #6 across all platforms.Īlthough Musical.ly users found themselves migrated to a new TikTok app, the user experience remained much the same.
To be more precise, Chinese company ByteDance bought Musical.ly in November 2017 and chose to absorb the app into their existing TikTok app nine months later.Īlthough many Western users may not have heard of TikTok until the morning they updated their Musical.ly app, it has always been popular in China. In case you missed the news last August, Musical.ly became TikTok.
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